The Bryden Stokes Promise
We place the brands at Brydens Stokes Ltd (BSL) into three distinct business divisions: Food & Consumer, Brewery, Wine, Spirits & Tobacco, and Health & Wellness. Our wide network of international suppliers and thriving portfolio make us one of the leading distribution companies on the island.
To support these divisions, we have over 330 employees and a portfolio of 450 quality brands. We make sure to reach the length and breadth of Barbados thanks to our team of 70 sales reps and 20 sales trucks, who work tirelessly to keep your favourite shopping locations supplied with the products you need and love.
We are relationship-driven, and always put the needs of our customers first and the families who rely on our products foremost. We’re not just a distribution company; we build brands, serve communities, and empower local businesses.
We take social responsibility very seriously, and consistently make charitable donations in order to positively impact all levels of Barbadian society. We believe in being active with our presence and also maintain ongoing sponsorships with numerous sporting groups from cricket, football, volleyball, darts, netball, and dominoes.
We place our community at the heart of what we do, and remain steadfast in our commitment to the families and businesses we serve.
David Sealy
Managing Director
David Sealy
Mr. David Sealy has been appointed Managing Director of Bryden Stokes Ltd.
He joined Bryden Stokes six years ago as a Divisional Head and based on his commercial expertise and transformational mindset was posted to ANSA McAL Trading Guyana for four years.
There, he successfully reorganised the Customer Management Division and implemented a data driven channel-based go-to-market (GTM) strategy. During his tenure, David led all commercial divisions of the company and gained considerable experience.
He rejoined Bryden Stokes in Q1 of 2024 to lead and transform the Customer Management Division, a role he held until his promotion to MD.
David brings an expert level understanding of customer and category fundamentals, as well as a huge level of interest in customer relations and empathetic support to meet and exceed customer needs.
Allan Haynes
Chief Financial Officer
Allan Haynes
Allan C Haynes is a highly accomplished and results-driven Chartered Accountant and Certified Treasury Professional with over 25 years of proven expertise in financial management, accounting, treasury, compliance, and audit gained in the financial services, automotive retail and distribution sectors. Recognized for exceptional leadership abilities and a strong aptitude for financial reporting. A critical thinker known for consistently delivering high-quality results. Skilled in driving strategic initiatives and implementing efficient financial processes to enhance business performance. Demonstrated proficiency in analyzing intricate financial data, extracting key insights, and offering valuable recommendations to support organizational goals. Committed to constant improvement underpinned by a strong work ethic in adding value to organizations.
